DJG Marketing Services provides outsourced support in the areas of media research, marketing and ad sales development.
All DJG Marketing Services are based on a "Best Practices" platform. With nearly 20 years' experience with a primary focus on consumer magazines and digital media, DJG has developed and maintains a wide range of assets.
Audience Management & Strategic Planning
DJG conducts strategic reviews of audience data and the research methodologies used to measure the media to understand the underlying dynamics driving the publication’s audience
We then develop effective plans that help grow audience sizes and/or improve audience composition in key demos
We then monitor the effectiveness of the execution of these plans and provide counsel on adjustments as required