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Circulation Services

ProCirc - Complete Circulation Management Services
To complement our marketing services portfolio, DJG acquired the majority interest in ProCirc in December 2000. Only DJG can integrate circulation development with strategic marketing and advertising sales planning.

ProCirc Provides

• Comprehensive, full-service circulation management and execution for publishers of magazines, newsletters, and other publications.
• Comprehensive circulation management from strategic planning through execution and analysis for every facet of a publication's circulation needs.
• Sources of new and renewal subscription promotions, fulfillment management, single copy sales management, modeling, list rental management, budgeting, forecasting, new source development.
• And many other services.

Public Place Circulation Planning
Since 1988, DJG has directly linked our expertise in audience management to the Public Place circulation environment via a relationship with Waiting Room Subscription Services (WRSS).

In 2003 DJG took an ownership position in WRSS in order to better orchestrate the extensive benefits that Public Place distribution may bring to bear in an audience development and publishing management context.

WRSS pioneered Public Place distribution and today remains the leading provider of strategically focused, tactically sound Public Place programs.

Unique to the WRSS approach is the focus on carefully considered audience development objectives. WRSS offers over 1.65MM separate locations contained in 245 distinct Public Place categories maintained on a technologically advanced, proprietary database system.

Our ability to leverage this database and target public place distribution with a high degree of specificity, enables us to reach and deliver t o publishers and advertisers, desirable readers with distinct demographic characteristics.

WRSS is a strong advocate of a “best practices” platform, providing Public Place support and training to advertising sales professionals as well as educational outreach to advertisers and advertising agencies.

To lean more about WRSS, visit their web site at www.WRSS.com

Total Circulation Solutions in association with E. Daniel Capell.

DJG works very closely with the top circulation consultant in the business. DJG & Associates work on major publishing management issues and opportunities.